Contractor Events
and Education

Close like the Pros: The training covers both insurance and retail conversations so teams can confidently handle every scenario. This training blends sales strategy, mindset, and emotional intelligence to help teams move from transactional selling to confident, high‑performance execution that helps drive real...

Selling to the Senses is a game-changing in-home sales training designed to completely shift how salespeople sell and how homeowners buy. In this training, reps learn how to uncover what truly matters to the homeowner. When homeowners can see it, feel it, and understand it, belief is created and belief drives decision...

This high‑impact training is designed to support sales professionals as they strengthen the mindset, skills, and processes used by top producers. Participants explore how to create a trust‑based, in‑home sales experience that differentiates them from the competition, confidently communicates premium value, and helps...

This training is designed for roofing business owners looking to transition from insurance-based work to retail sales. Learn how to navigate market trends, adjust operations, and apply proven marketing and sales strategies. Topics include understanding the retail landscape, financial planning, payroll, and real-world...

If you're working hard but not seeing the profits you deserve, this training is for you. Learn how to master your financials and streamline operations to help boost profitability and scale your business. You'll explore how to use financial statements, KPIs, and scorecards to make smart decisions, reduce costs, and build...

Selling to the Senses is a game-changing in-home sales training designed to completely shift how salespeople sell and how homeowners buy. In this training, reps learn how to uncover what truly matters to the homeowner. When homeowners can see it, feel it, and understand it, belief is created and belief drives decision...

If you're working hard but not seeing the profits you deserve, this training is for you. Learn how to master your financials and streamline operations to help boost profitability and scale your business. You'll explore how to use financial statements, KPIs, and scorecards to make smart decisions, reduce costs, and build...

Elevate Your Marketing with smart strategies to help boost leads and improve ROI. Learn how to track performance, align your messaging, and optimize across channels. Topics include goal-setting with data, reading your marketing metrics, using company values, leveraging reviews, improving local visibility...

Many roofing companies deliver a different experience with every sale, leading to short-term transactions instead of lasting relationships. This session explores how consistent messaging, thorough documentation, and price transparency can help elevate your brand, increase close rates, and create long-term business value...

Many roofing companies deliver a different experience with every sale, leading to short-term transactions instead of lasting relationships. This session explores how consistent messaging, thorough documentation, and price transparency can help elevate your brand, increase close rates, and create long-term business value...

Join us for a training led by Owens Corning’s Field Technical Specialist Team, combining classroom and hands-on learning. As part of our commitment to Quality Assurance, you'll learn the latest roof application techniques and product installation best practices, following ARMA guidelines...

This class is intended for the contractor who is well versed in and has experience with insurance claims. If you are a contractor who is not yet familiar with the claims process, a prerequisite to this class is available and is called, “Understanding the Claims Process.”  
This class takes a deeper look at the...

This training is designed for roofing business owners looking to transition from insurance-based work to retail sales. Learn how to navigate market trends, adjust operations, and apply proven marketing and sales strategies. Topics include understanding the retail landscape, financial planning, payroll, and real-world...

Join us for a training led by Owens Corning’s Field Technical Specialist Team, combining classroom and hands-on learning. As part of our commitment to Quality Assurance, you'll learn the latest roof application techniques and product installation best practices, following ARMA guidelines...

This two-day session is designed for owners and managers who want to build a strong foundation for growth and success. With fresh, in-depth content, the workshop focuses on working on your business rather than in it. Day one covers business fundamentals, company story, value proposition, and office operations, while...

Using AI To Drive Lead Generation: Dive into the transformative power of AI and modern, data-driven marketing techniques to generate more qualified leads Learn how to put AI to work across your marketing and operations.
*This training will have interactive elements so please bring an iPad...

Como parte del compromiso con el Aseguramiento de la Calidad por parte de la división de Techos de Owens Corning, lo invitamos a asistir a una sesión educativa sobre el ARTE DE OC, DE PARTICIPACIÓN LIMITADA Y MEDIO DÍA DE DURACIÓN. Entérese de los últimos avances en materia de aplicación de techos e instalaciones de...

Led by a certified Level 3 Xactimate expert, this workshop equips sales reps, estimators and owners with key strategies for success in insurance restoration. Learn how to capture full scope, navigate Xactimate challenges, and help implement a profitable claims process. Topics include pricing platforms, policy types,...

In this two-day session, learn how to generate and manage leads through proven canvassing, telemarketing, and appointment-setting techniques. Gain insights into working home shows and making strong confirmations to your target audience. Walk away with strategies to stand out from competitors, help close...

Join us for a training led by Owens Corning’s Field Technical Specialist Team, combining classroom and hands-on learning. As part of our commitment to Quality Assurance, you'll learn the latest roof application techniques and product installation best practices, following ARMA guidelines...

Como parte del compromiso con el Aseguramiento de la Calidad por parte de la división de Techos de Owens Corning, lo invitamos a asistir a una sesión educativa sobre el ARTE DE OC, DE PARTICIPACIÓN LIMITADA Y MEDIO DÍA DE DURACIÓN. Entérese de los últimos avances en materia de aplicación de techos e instalaciones de...

This high‑impact training is designed to support sales professionals as they strengthen the mindset, skills, and processes used by top producers. Participants explore how to create a trust‑based, in‑home sales experience that differentiates them from the competition, confidently communicates premium value, and helps...

This session introduces the Buy-Limbic Sales System, a groundbreaking approach developed by Rodney Webb that focuses on why customers buy rather than what they buy. By tapping into the brain’s limbic system—where emotions drive decisions—this method emphasizes inside-out selling and building trust by sharing what you...

Join Owens Corning Roofing for an in-depth, one-day session dedicated to the essentials of attic ventilation. Our experts will walk you through ventilation best practices from execution to code, explain why proper ventilation matters, and show you how to help calculate the right amount for any attic space. We’ll also...

Join us for a training led by Owens Corning’s Field Technical Specialist Team, combining classroom and hands-on learning. As part of our commitment to Quality Assurance, you'll learn the latest roof application techniques and product installation best practices, following ARMA guidelines...

Join Owens Corning Roofing for an in-depth, one-day session dedicated to the essentials of attic ventilation. Our experts will walk you through ventilation best practices from execution to code, explain why proper ventilation matters, and show you how to help calculate the right amount for any attic space. We’ll also...

As storm opportunities shrink due to policy changes and unpredictable weather, relying solely on claims work has become risky. This session explores how to help grow your business through retail sales by building strong relationships, streamlining the customer experience, and creating referral programs. Learn how to...

This high‑impact training is designed to support sales professionals as they strengthen the mindset, skills, and processes used by top producers. Participants explore how to create a trust‑based, in‑home sales experience that differentiates them from the competition, confidently communicates premium value, and helps...

Learn how to help close more sales using the innovative Buy Limbic Sales System developed by Rodney Webb, “The 91% Guy.” This one-day, hands-on training taps into the emotional drivers behind customer decisions and teaches proven techniques to help convert objections, increase close rates, and improve the customer experience...

As storm opportunities shrink due to policy changes and unpredictable weather, relying solely on claims work has become risky. This session explores how to help grow your business through retail sales by building strong relationships, streamlining the customer experience, and creating referral programs. Learn how to...

This class is intended for the contractor who is well versed in and has experience with insurance claims. If you are a contractor who is not yet familiar with the claims process, a prerequisite to this class is available and is called, “Understanding the Claims Process.”  
This class takes a deeper look at the...

Discover proven strategies and tools to help grow your business through canvassing. Learn how to target the right markets, increase daily lead flow and best practices on hiring, training and maintaining a canvassing team. 

Recommended for: Owners, Sales Managers & General Managers

Led by a certified Level 3 Xactimate expert, this workshop equips sales reps, estimators and owners with key strategies for success in insurance restoration. Learn how to capture full scope, navigate Xactimate challenges, and help implement a profitable claims process. Topics include pricing platforms, policy types,...

Join us for a training led by Owens Corning’s Field Technical Specialist Team, combining classroom and hands-on learning. As part of our commitment to Quality Assurance, you'll learn the latest roof application techniques and product installation best practices, following ARMA guidelines...

Como parte del compromiso con el Aseguramiento de la Calidad por parte de la división de Techos de Owens Corning, lo invitamos a asistir a una sesión educativa sobre el ARTE DE OC, DE PARTICIPACIÓN LIMITADA Y MEDIO DÍA DE DURACIÓN. Entérese de los últimos avances en materia de aplicación de techos e instalaciones de...

From Ken: Learn how to master your financials and streamline operations to help boost profitability and scale your business. You'll explore how to use financial statements, KPIs, and scorecards to make smart decisions, reduce costs, and build growth-minded systems. 
From Trent: Discuss the most important contract...

From Ken: Learn how to master your financials and streamline operations to help boost profitability and scale your business. You'll explore how to use financial statements, KPIs, and scorecards to make smart decisions, reduce costs, and build growth-minded systems. 
From Trent: Discuss the most important contract...