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Roofing Contractor Training & Events | Owens Corning Roofing
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Elevate Your Marketing Featuring Anna Anderson

Thursday, March 12, 2026 • 9:00 AM - 3:30 PM Central • Embassy Suites Northwest Arkansas Hotel, Spa & Conference Center, Rogers, AR

Elevate Your Marketing with smart strategies to help boost leads and improve ROI. Learn how to track performance, align your messaging, and optimize across channels. Topics include goal-setting with data, reading your marketing metrics, using company values, leveraging reviews, improving local visibility...

In Person

Beyond Storms Featuring Chris Zimmerman Macon, GA

Tuesday, March 17, 2026 • 9:00 AM - 4:00 PM Eastern • Holiday Inn® Macon North (Ballroom), Macon, GA

As storm opportunities shrink due to policy changes and unpredictable weather, relying solely on claims work has become risky. This session explores how to help grow your business through retail sales by building strong relationships, streamlining the customer experience, and creating referral programs. Learn how to...

In Person

Canvassing 101 Featuring Lenny Scarola

Tuesday, March 17, 2026 • 9:00 AM - 3:30 PM Eastern • Detroit Marriott Troy, Troy, MI

Discover proven strategies and tools to help grow your business through canvassing. Learn how to target the right markets, increase daily lead flow and best practices on hiring, training and maintaining a canvassing team. 

Recommended for: Owners, Sales Managers & General Managers

In Person

OCCRAFT (English)

Tuesday, March 17, 2026 • 8:00 AM - 2:00 PM Pacific • Hilton Garden Inn Medford, Medford, OR

Join us for a half-day training led by Owens Corning’s Field Technical Specialist Team, combining classroom and hands-on learning. As part of our commitment to Quality Assurance, you'll learn the latest roof application techniques and product installation best practices, following ARMA...

In Person

Operational & Financial Excellence Featuring Ken Kelly

Tuesday, March 17, 2026 • 9:00 AM - 3:00 PM Eastern • Victory Field - Elements Financial Club, Indianapolis, IN

If you're working hard but not seeing the profits you deserve, this training is for you. Learn how to master your financials and streamline operations to help boost profitability and scale your business. You'll explore how to use financial statements, KPIs, and scorecards to make smart decisions, reduce costs, and build...

In Person

OCCRAFT (Español)

Wednesday, March 18, 2026 • 8:00 AM - 1:00 PM Pacific • Hilton Garden Inn Medford, Medford, OR

Como parte del compromiso con el Aseguramiento de la Calidad por parte de la división de Techos de Owens Corning, lo invitamos a asistir a una sesión educativa sobre el ARTE DE OC, DE PARTICIPACIÓN LIMITADA Y MEDIO DÍA DE DURACIÓN. Entérese de los últimos avances en materia de aplicación de techos e instalaciones de...

In Person

Operational & Financial Excellence Featuring Ken Kelly

Wednesday, March 18, 2026 • 9:00 AM - 3:30 PM Central • Minneapolis Marriott Northwest Hotel & Conference Center, Minneapolis, MN

If you're working hard but not seeing the profits you deserve, this training is for you. Learn how to master your financials and streamline operations to help boost profitability and scale your business. You'll explore how to use financial statements, KPIs, and scorecards to make smart decisions, reduce costs, and build...

In Person

Ventilation Best Practices: From Execution to Code

Thursday, March 19, 2026 • 9:00 AM - 1:00 PM Eastern • Crowne Plaza King of Prussia by IHG, King of Prussia, PA

Join Owens Corning Roofing for an in-depth, one-day session dedicated to the essentials of attic ventilation. Our experts will walk you through ventilation best practices from execution to code, explain why proper ventilation matters, and show you how to help calculate the right amount for any attic space. We’ll also...

In Person

Canvassing 101 Featuring Lenny Scarola

Monday, March 23, 2026 • 9:00 AM - 3:30 PM Pacific • Homewood Suites by Hilton Eagle Boise, Eagle, ID

Discover proven strategies and tools to help grow your business through canvassing. Learn how to target the right markets, increase daily lead flow and best practices on hiring, training and maintaining a canvassing team. 

Recommended for: Owners, Sales Managers & General Managers

In Person

Insurance Claim Workshop Featuring Drew Suttle

Tuesday, March 24, 2026 • 9:00 AM - 3:30 PM Central • Four Points by Sheraton DFW Airport North, Coppell, TX

Led by a certified Level 3 Xactimate expert, this workshop equips sales reps, estimators and owners with key strategies for success in insurance restoration. Learn how to capture full scope, navigate Xactimate challenges, and help implement a profitable claims process. Topics include pricing platforms, policy types,...

In Person

Selling to the Senses: Featuring Lenny Scarola

Tuesday, March 24, 2026 • 9:00 AM - 3:00 PM Pacific • Embassy Suites by Hilton Seattle Tacoma International Airport, Seattle, WA

Selling to the Senses:
Selling to the Senses is a game changing in home sales training designed to completely shift how salespeople sell and
how homeowners buy. In this training, reps learn how to uncover what truly matters to the homeowner. Once the problem
is clear, they learn how...

In Person

Create & Control: Generating New Leads Featuring Rodney Webb

March 25 - 26, 2026 • 10:00 AM - 4:00 PM Eastern • Merriweather Lakehouse Hotel, Columbia, MD

In this two-day session, learn how to generate and manage leads through proven canvassing, telemarketing, and appointment-setting techniques. Gain insights into working home shows and making strong confirmations to your target audience. Walk away with strategies to stand out from competitors, help close...

In Person

Operational & Financial Excellence Featuring Ken Kelly Raleigh, NC

Thursday, March 26, 2026 • 9:00 AM - 3:00 PM Eastern • Hilton Raleigh North Hills (Salon ABCD Meeting Space), Raleigh, NC

If you're working hard but not seeing the profits you deserve, this training is for you. Learn how to master your financials and streamline operations to help boost profitability and scale your business. You'll explore how to use financial statements, KPIs, and scorecards to make smart decisions, reduce costs, and build...

In Person

OCCRAFT (English)

Tuesday, March 31, 2026 • 8:00 AM - 1:00 PM Central • HILTON CHICAGO/ OAK BROOK HILLS RESORT & CONFERENCE CENTER, Oak Brook, IL

Join us for a half-day training led by Owens Corning’s Field Technical Specialist Team, combining classroom and hands-on learning. As part of our commitment to Quality Assurance, you'll learn the latest roof application techniques and product installation best practices, following ARMA...

In Person

OCCRAFT (Español)

Wednesday, April 01, 2026 • 8:00 AM - 1:00 PM Central • HILTON CHICAGO/ OAK BROOK HILLS RESORT & CONFERENCE CENTER, Oak Brook, IL

Como parte del compromiso con el Aseguramiento de la Calidad por parte de la división de Techos de Owens Corning, lo invitamos a asistir a una sesión educativa sobre el ARTE DE OC, DE PARTICIPACIÓN LIMITADA Y MEDIO DÍA DE DURACIÓN. Entérese de los últimos avances en materia de aplicación de techos e instalaciones de...

In Person

Beyond Storms Featuring Chris Zimmerman

Thursday, April 02, 2026 • 9:00 AM - 3:30 PM Central • Hilton Garden Inn El Paso Airport, El Paso, TX

As storm opportunities shrink due to policy changes and unpredictable weather, relying solely on claims work has become risky. This session explores how to help grow your business through retail sales by building strong relationships, streamlining the customer experience, and creating referral programs. Learn how to...

In Person

Operational & Financial Excellence Featuring Ken Kelly Montgomery, AL

Thursday, April 02, 2026 • 9:00 AM - 3:00 PM Central • Montgomery Marriott Prattville Hotel & Conf. Center, Prattville, AL

If you're working hard but not seeing the profits you deserve, this training is for you. Learn how to master your financials and streamline operations to help boost profitability and scale your business. You'll explore how to use financial statements, KPIs, and scorecards to make smart decisions, reduce costs, and build...

In Person

Business Building Day

Tuesday, April 07, 2026 • 8:30 AM - 4:00 PM Central • Venue TBD, Wichita, KS

Spend the day with Owens Corning Roofing and industry experts as we dig into real-world strategies and best practices you can implement immediately in your business. After the session, enjoy tradeshow-style networking with our Business Solution Partners.

FEATURING: Chris Zimmerman & Lee Olivares 

In Person

Consistent Customer Experience Featuring Chris Zimmerman Memphis, TN

Thursday, April 09, 2026 • 9:00 AM - 1:30 PM Central • Mallard's Croft, Byhalia, MS

Many roofing companies deliver a different experience with every sale, leading to short-term transactions instead of lasting relationships. This session explores how consistent messaging, thorough documentation, and price transparency can help elevate your brand, increase close rates, and create long-term business value...

In Person

Consistent Customer Experience Featuring Chris Zimmerman Lexington, KY

Thursday, April 16, 2026 • 9:00 AM - 12:30 PM Eastern • Venue TBD, Lexington, KY

Many roofing companies deliver a different experience with every sale, leading to short-term transactions instead of lasting relationships. This session explores how consistent messaging, thorough documentation, and price transparency can help elevate your brand, increase close rates, and create long-term business value...

In Person

OWENS CORNING UNVERSITY

TIME TO INVEST                              IN YOU WITH OCU

At Owens Corning, we’re here to help you do more than just run your business — we’re here to help it thrive. Owens Corning University (OCU) is your go-to resource for training and insights that support nearly every aspect of your roofing business.

Whether you’re joining us in person at an OCU Live! event or learning on your own schedule with on-demand courses, you’ll find tools to sharpen your skills, empower your team, and stay ahead of the competition — all in one place, under one umbrella. 

Owens Corning UniversityLearning hub

As part of the Owens Corning University training platform, the OCU Learning Hub serves up the top On Demand webinars, documents and videos to make it easy for you to start tapping into our expert educational and training content.

OCConnect™

Your one-stop resource to grow your business.

With the OCConnect™ Resource Center, you can manage your business anytime, anywhere. The intuitive and user-friendly portal dashboards are accessible via computer or mobile phone making it convenient to submit invoices, view your available promo balance and access marketing materials, business building resources and online education modules from the office, your truck or a jobsite.

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